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WOMEN

New here? Get 10% off selected styles when you subscribe to our regular updates*.
Use code: HIFRIEND

*Enter code HIFRIEND at checkout to receive discount on your first order over £20. Ends 8am BST on 28 August 2025. Codes valid for new customers who have opted in to receive our marketing emails and/or push notifications. Valid on orders up to a maximum pre-discount spend of £500 and delivered to the United Kingdom. Can’t be used with other promo codes or on gift vouchers, delivery charges, Premier Delivery or ASOS Marketplace. Selected marked products excluded from promo.
MEN

Your fave brand for perfect-fit denim, cute dresses and wardrobe essentials is officially a member of the ASOS fam. Shop our Miss Selfridge edit now, and watch this space for lots of exciting new drops still to come...

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Love Miss Selfridge but never heard of ASOS? Explore 850+ global brands across womenswear, menswear and Face + Body.